Declan Rice backs marketing campaign to make new track about him ‘the chant of the World Cup’


Declan Rice backs a lately arrange marketing campaign to make new track about him ‘the mantra of the World Cup’ just like the impression Will Grigg’s had.

The West Ham participant has thrown his help behind Jaackmaate’s plan to make ‘Rice Rice Baby’ the soundtrack to the winter forward of the most important footballing match of the yr.

In a TikTok posted on Declan’s official channel every week earlier than the match will get underway, the 23-year-old footballer might be seen dancing alongside his three nephews to Jaackmaate’s personal model of the tailored Vanilla Ice track ‘Ice Ice Baby’.

@declanrice_ My nephews like it! Let’s go 🏴󠁧󠁢󠁥󠁮󠁧󠁿 #RiceRiceBaby ♬ original sound – JaackMaate


Last week, Jaackmaate, who’s a YouTuber, took to his Instagram to play out the ‘Rice Rice Baby’ track within the house to make it the one chant that followers can’t cease singing all through November and December as they bid to turn out to be world champions, one thing they haven’t managed to do since 1966.

Müller Yogurts & Desserts are additionally on board with this, launching a multimillion-pound advertising marketing campaign for its Müller Rice model that options Declan Rice.

The marketing campaign, which is a primary for Müller Rice in 5 years, will run for 5 weeks and span a number of codecs, together with radio, social media and out-of-home. So you’re undoubtedly sure to listen to it sooner or later.

In November 2021, Declan additionally carried out his rendition of ‘Rice Rice Baby’ throughout a Twitter karaoke house of ‘Sing Your Dialect’ to over 75,000 folks.

This blew up social media and had been picked up by quite a few information shops internationally.

The chant initially happened after West Ham’s followers have been heard chanting about Rice throughout their Premier League video games when Declan was establishing himself as a first-team common on the membership.

We additionally noticed different tunes turn out to be fashionable with fanbases, Atomic Kitten’s hit ‘Whole Again’ heard in the summertime of 2018, with supporters at video games, in pubs and at house sang ‘Southgate You’re The One!’ because the workforce progressed all the best way to the semi-finals.

But with thanks and assist from Declan Rice, and Müller, we might all be chanting ‘Rice Rice Baby’ in our residing rooms this winter. Lt’s see how hooked we get with this one.

Toby Bevans, Strategy and Marketing Director at Müller Yogurt & Desserts stated: “We know that customers actually love this model and, inside our class analysis, we discovered it to be the clear favorite when it comes to style, number of flavours, desire as a go-to tasty snack with choices throughout the vary for the entire household.

“What was additionally clear is that now we have a extremely distinctive asset with our earlier ‘Rice, Rice Baby’ adverts.

“So we are very excited to kick off our first Müller Rice campaign in five years. By working with Declan, we hope to engage with and entertain new audiences – bringing the enjoyment of Müller Rice to those looking for a tasty on-the-go snack.”


There was loads of response as Declan Rice backs a marketing campaign to make a brand new track about him ‘the mantra of the World Cup’…

@iamgoggs: That Muller Rice Declan Rice Rice Rice Baby radio advert is… one thing

@TonyTonypearce1: Love it 😍

@stevemarriott67: It’s dreadful 🙉

neve🦋: can’t anticipate the britain followers to chant this whenever you rating

Alex Rutherford: What am I watching 😂

Kate Hazzard: Oh my god can’t cope 🥺😍

Kyran Lee: Go on deccers !!

Ryser: Anyone keep in mind when he sung this on twitter

@KillerHeels_UK: @_DeclanRice play that funky music white boy! 🏴󠁧󠁢󠁥󠁮󠁧󠁿🦁🦁🦁#ricericebaby

@GoatyGavster: Can’t however love Deccers. Would nonetheless love him if he left.

@rogerc32: Kin ell state of this 💀

@MattWaite5: What a legend 😂

@foreverayellow: okay, that is truly relatively humorous, undoubtedly gunna catch on in a roundabout way, you simply comprehend it

@CraigardH: You’re a stunning mover Dec. Just be sure to do it on the pitch!! 🪄🕺🏻⚒🦁

@SDickman90: Why didnt you get Thomas Muller in there too? Opportunity missed

@CateFox: Oh good lord, the Muller Rice radio advert with Declan Rice singing “rice rice baby”…. large cringe.

@riofarley: i genuinely cant get this out of my head now, simply hope its sung in qatar now

The submit Declan Rice backs campaign to make new song about him ‘the chant of the World Cup’ appeared first on Fan Banter.

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